By: Nick Hobson
Today’s young creators, innovators, and entrepreneurs are trailblazing the businesses of tomorrow.
Millennials, now the largest living generation in the U.S., are becoming the next leading creators and entrepreneurs, at a much younger age than the previous cohorts of Gen Xers and Boomers. Entrepreneurship used to be for those in their 40s and 50s. It’s now targeting the 20-somethings. Tech advancements and shifting cultural norms make it possible for young creatives to do their own thing. Age, it seems, doesn’t matter: It’s the time of the ‘Millenepreneur.’
But behind the statistics is a startling reality: It’s tough for the young founder. With little real world experience and even less capital, bootstrapping a successful business is often a trial-by-fire endeavour.